The Economist Special Reports and Technologies Quarterly needed a landing page and a home for these publications.
You can see them live here: https://www.economist.com/reports/
While working at Semaine I had my hands on different things. But in this video, I used my hands for the titles' lettering.
Have a look on Semaine.
Semaine is a new way of shopping. Conceived by co-founders Michelle Lu and Georgina Harding, two creatives looking for a destination where they could find all the things they were obsessed with (fashion, yes, but also art, film, design, food, fitness and travel), Semaine offers a window into the lives of the chic and famous. Whether it’s your favourite artist’s sofa or a cool starlet’s record collection, Semaine provides not just the intel, but the chance to buy it too.
UI & UX design for Heist Studios, whose aim was to have a digital presence to allow them to create the underwear market. I designed the online platform to help them achieve that goal.
https://www.heist-studios.com/
I was asked to design an e-commerce app where fashion influencers will sell their products through their images.
I started from listing was was working and what wasn’t of Depop or Farfetch, highlighting how promotion is experienced on social media.
I found out that we were missing an opportunity in the retail experience.
Therefore I propose that the influencer could also promoting merchandising LIVE inside the coolest retail around the world
Best way to shop worldwide on your phone.
While working at Semaine I had my hands on different things.
In the feature we cured for the brand Chloé, I worked on the video titles, the social feed, mailchimp's newletters and the web feature.
Have a look here at Semaine.
Semaine is a new way of shopping. Conceived by co-founders Michelle Lu and Georgina Harding, two creatives looking for a destination where they could find all the things they were obsessed with (fashion, yes, but also art, film, design, food, fitness and travel), Semaine offers a window into the lives of the chic and famous. Whether it’s your favourite artist’s sofa or a cool starlet’s record collection, Semaine provides not just the intel, but the chance to buy it too.
GRAM is not a magazine nor a fanzine. It is a collection of different interpretations. Each issue will be titled with a concept. The editors invite anyone to join this project, feeling free to express with their own tools: pens, type, photography, arts and any other form of visual creation. The contributors have one page at their disposal.
GRAM is a magazine created in 2014 by Tommaso Cazzaro, Nicolò Di Biasio and Beatrice Tamagnini.
http://grampublishing.tumblr.com/
Here below is the process and the work behind a fashion editorial where I took the role of art director and photographer.
BOLD SHOULDER | FASHION EDITORIAL | CONCEPT:
We believe that to be powerful we don’t need to change our bodies, instead we simply need to love ourselves. We have to accept every little thing that makes us who we are because that’s what makes us beautiful.
The bold shoulder trend can be traced back to the 80’s when the women of Wall Street used power dressing as a way to establish their authority in a professional and political environment traditionally dominated by men Back then a jacket with bold shoulders might improve a woman’s self esteem but it was also changing her natural form.
Today we asked ourselves: Who is the working class woman in 2019? And does she truly accept herself? In order to understand who she really is we followed her on the street where it’s easiest to find her - because she is always on the move. She is always running to a meeting, looking smart, and always comfortable in her shoes.
We followed her everyday routine where most of the time she simply wears just one great outfit – from the morning coffee to the evening cocktail.
I worked on the online art direction and masked the whole website for Flora, a vegan butter made in Uk.
This lead also to the Art Direction for the Recipes and Lifestyle pictures.
You can have a look on the design on the website.
Flora.com
I worked as Digital Designer for Heist during 2017-2018.
You can see here in chronological order the work I’ve done where, as only creative for the first 6 months was quite diverse.
Heist was a work in progress, a movement. Starting as a startup small team we created a real business. I worked as digital designer but also as the only creative for the first 6 months I was there. Therefore I helped creating assets for the digital campaigns, but also paper brand assets and OOH (tube campaigns).
I took part for the whole year I was there at creating a brand with a strong philosophy. I worked together with a great team that was really passionate.
In this page you will see how the brand started as startup and how it develop with a new strong brand identity which was made in house.
Heist had a great message that in fact was really simple : a social change that start from underwear.
I worked on Dorset House Project from the online art direction, Ux Design research and the final UI.
Dorset House is a development in London. A collection of one, two and three bedroom apartments designed by internationally renowned architects Squire and Partners and is set amongst London’s greenest borough.
Prices from £645,000 and a £/sq.ft from £832.
Please click here to look at the actual website.
This work was made at DD London Agency and the brochure is not made by me.
From Day to Night
Art Direction and Photography by me
When was the last time you felt good in your skin?
There are clothes for any occasion and sometimes we have to wear bold shoulders to fight the patriarchy. But under the tuxedo there is still us and it’s important to not forget.
Here is one picture I did for the last shoot I worked on for the CSM course art direction for fashion. You can find the rest on @bbls.concrete
Thanks to everyone who collaborated!
Models : @dest.02
Photographer @beatrice.lebrun
Stylist : @lucibermejo_mc
Make Up Artist : @emmydebae
Video: @shunshun_videoboy
If you want to see the work behind this fashion editorial have a look here .
The friends of the Peckham's Warwick Gardens asked me to create a logo and an identity for the green space where they usually meet.
They want to attract more people and organise events to create a more friendly community. I helped the neighbourhood to organise a Picnic in the park.
Sofia Sanchez is a terrific coach for businesses and people. She comes from Madrid, but she lives in Bolzano where we met.
She is an incredible person and a super mom!
I developed for her a brand identity and a business card.
WAVES 〜 is a new magazine by Fixers.
Created to provide inspiration for today’s explorers, Waves uncovers stories from the world’s most inspiring innovators and adventurers. It’s a platform to celebrate the world around us and the way we travel and experience culture today.
I worked together with the Fixers team to define what Waves need to express, feel and show.
My role here as a designer was the UX first and later on, I design the entire UI. I used Invision to build the prototype for the Web and for the iOS App.
As Junior Art Director for Semaine, I was responsible for creating creative assets on a weekly basis while working with hybrid media across a variety of digital platforms. I have been generating original visual executions that are both exciting and creatively attractive, demonstrating a strong understanding of creative design and layout.
What I posted here are general assets and ultimate things I found on my hardisk.
Please have a look at Semaine:
https://www.semaine.com
It started as an exercise in typography:
With 8 elements, chosen by you, create a font.
I won the best Font Competition in my University and the project was taken to Vienna.
I went to the park and I searched for different things. I came back to the atelier and I scanned what I collected in the woods. With those I composed a font on the trace of Garamond. It was a fantastic challenge where I learned how to respect typographic rules.
The course was taught by the professor Riccardo Olocco of(dici il nome della scuola).